What makes Tumblr so good for this? The networkedness of it gives new ideas the chance to find an audience and encourages collaboration, and for individual bloggers creates some of the intimacy of old print fanzine networks, where you knew a lot of your audience. But more importantly, Tumblr thrives on anonymity and persona building, unlike the “real names” culture of Facebook or Google+.
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Tom Ewing. Tumblr is weird this way. My Tumblr posts to my Facebook, but there are people who read my Tumblr who I am totally unfamiliar with and many people I’m friends with on Facebook who I’m sure never read my Tumblr. What he says about the collaborative nature of it is why it’s hands down my favorite social network.
(via likeapairofbottlerockets)
I showed my friend the Tumblr dashboard recently and he said ‘oh, so that’s what it looks like inside’ (it’s blue, btw).